Marc Jacobs grows international online revenue 130% year over year
A Global-e case says Marc Jacobs implemented 30-plus languages, local pricing and payments, prepaid duties and taxes, and local return centers in three weeks. After three months, international orders rose 77% year over year and international online revenue rose 130%; German conversion increased 155% and French revenue rose 484% in five months. The vendor case does not disclose acquisition cost, fulfillment cost or net profit; duties, currency, returns and local compliance remain major risks.
SourceGlobal-e