European modest-fashion store reports EUR 441,000 annual net sales

An anonymous German Shopify modest-fashion store run by one founder sells abayas, hijabs, khimars, two-piece sets and prayer wear. It reports EUR 441,000 net sales over the last 12 months, up 280% year over year, from 9,300 orders at EUR 57 average order value, with 7,428 paying customers and 21% repeat purchases. TrustMRR verifies $1,038,637 in total revenue through Shopify. Germany supplies 79% of sales, while Austria, Sweden, the Netherlands, Switzerland and other international markets contribute 21%. Instagram drives 33% of sessions, Google 11% and TikTok 10%, supplemented by SEO, influencers and Facebook; German orders dispatch in one to two days and ship free above EUR 55. The seller reports about 58% gross margin. Profit comes from local fit, alterations, fast delivery and social content. Risks include 4,600 units tying up EUR 62,000 at cost, anonymous seller claims, fashion demand, returns, cross-border logistics and VAT compliance.