Sunflower reaches $1M ARR in ten months

Sunflower is a sobriety-support app whose founder, Koby Conrad, said in an April 2026 Superwall interview that it reached $1 million ARR and 10,000 paying subscribers in ten months. AI powers an always-available support companion that handled about four million messages in a year, while the simplest sobriety timer remained the feature users valued most. Monetization comes from subscriptions. A trial-reminder experiment reportedly lifted revenue 48% and annual subscriptions 70%; defaulting to annual and lowering price for price-sensitive users also improved total revenue. Acquisition centered on hiring the category's leading sobriety influencer as an employee, with that relationship driving 50,000-100,000 link clicks a month. The figures are founder-disclosed and do not include gross margin, inference cost, refunds, cohort retention or net profit.